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To kick off Total Retail Tech, Scott Emmons, head of digital innovation lab, Neiman Marcus, will offer an inside look at how the high-end department store is using technology to transform its customers’ shopping experiences, both online and in-store.
Consumers today are more distracted than ever. Therefore, acquiring customers, nurturing them and ultimately keeping them is a formidable task for retailers. In this panel, we will talk to retail leaders about how they’re able to uniquely use data and technology to enrich their customers’ experiences. The panelists will discuss some of the core technologies and data marketing strategies they’re using to drive the next generation of customer experiences. Sharpen your pencils, you’ll want to take notes during this panel!
Your chance to investigate further into the service providers and technologies that your business is looking to invest in. Consider this due diligence the first step in making a well-informed purchase decision.
Interested in connecting with other like-minded retailers? Want to find out what types of technologies, tools and systems they’re using, how their organizations are structured for optimal efficiencies, and more? This session represents your chance. Meet with fellow retailers in a small breakout format organized by common interests. Take advantage of the opportunity to engage in this interactive session. And don’t worry, you’ll be in a safe space, open only to retailers.
Retail is in the middle of a major transformation. Traditional retailers and digital natives alike are re-imagining what their brick-and-mortar stores and e-commerce sites can be, using innovative technologies to transform customers’ shopping experiences. The companies on this panel are innovators when it comes to using technology in creative ways to make shopping easier and more exciting for consumers.
In a panel discussion, leaders from some of the most disruptive companies in the retail industry will tell their brand stories. From identifying the white space in the market that led to the launch of their companies to their unique philosophies on leveraging technology to enhance the customer experience, traditional and enterprise brick-and-mortar retailers can learn a thing or two from these startup brands. Find out how nimble, risk-taking startups, particularly when it comes to their use of technology, are redefining what it takes to be a successful retailer in an era of Amazon and digitally connected consumers.