Melissa Tatoris is vice president of retail at Zeta Global, the AI marketing cloud that is driven by data and powered by intelligence, which empowers enterprises to acquire, grow and retain customers, all in one platform. With a 25-year record of driving top- and bottom-line impact, she’s known as an innovative thought leader focused on delivering compelling marketing strategies and creating new ways to challenge the status quo, always placing the customer at the center of everything she does.